Join Frost*collective’s Carlo Giannasca, Head of Urbanite and Mark Edwards, to be immersed in a world where emotional, physical and virtual collide.

Giannasca will explore how design can influence emotional and sensorial connections in spaces. Edwards will tease your perspective of the physical world introducing you to realities that reside only in virtual dimensions.

In this session, you will learn how experiential brand journeys can be enhanced and enriched. Local and international case studies will be presented during a session which promises to have an interactive component. This is where science and theatre meet creating extraordinary experiential journeys.

This Off Grid 17 event intends to encourage participants to explore how experiential design connects people to place. From stop-overs to networking, this open format, multi-stop event has been designed as a journey, in itself.

Note: deFrost is a ‘stopover’ event for people travelling to Off Grid 17 in Wellington, also open to the general public. Off Grid participants can take part in the Sydney event or join the entire Off Grid 17 journey.

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